ZITF lives to its billing

Story by Yolanda Moyo

EXHIBITORS at this year’s edition of the Zimbabwe International Trade Fair (ZITF) have posted lucrative deals in key sectors such as agriculture, mining and energy.

The premium fair ended in Bulawayo this Saturday having attracted several international exhibitors this year.

Business wound down at the 63rd edition of the ZITF this Saturday after a week-long period of crucial meetings and exchanges which have set the pace for enhanced business both within and without the country’s borders.

Exhibitors are confident that the enquiries generated from this platform will be translated into tangible business deals which will bolster earnings and investments for local companies.

The country’s premier trade showcase is a major plinth for business activity and continues to attract traffic from domestic and international exhibitors.

The appetite generated thus far has ignited hope for better prospects next year.

“We are so looking forward to the next coming trade showcase as this one brought us into the limelight of doing business and from here we anticipate massive growth and opportunities,” said
the Permanent Secretary Ministry of Industry and Commerce, Dr Mavis Sibanda.

The upsurge in the uptake of space has been described as a renewal of confidence in the country against the backdrop of the positive developments taking place in the economy.

“This year’s exhibition has been better and as a government, we are pleased with the number of people that came to display. What we saw here this year were international standards.

“The platform continues to offer the business community an opportunity to find markets and suppliers. The trade showcase has unlocked investment opportunities in sectors such as mining, agriculture and energy,” said Dr Sibanda.

This year’s edition saw 21 foreign nations exhibiting with a total of 532 exhibitors participating.

The arguably biggest edition was held under the theme ‘transformative innovation: global competitiveness.’

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